Purple Chips is a smart and disciplined method of investing in the best stocks. Our curated
selection of the highest quality publicly traded companies will deliver the knowledge you need
to succeed in the market.
At PurpleChips.com, we comb through all the 7500 companies listed on the major North American Exchanges to give you our curated selection of the best 250+ publicly traded stocks– the Purple Chips. You’ll get information on these companies with unique charts and resources that will help you make wise investment choices.
The Purple Chips stock list is constantly updated based on the strictest criteria. Each Purple Chip company must demonstrate stable and predictable earnings, seven (7) years or more of rising profitability, and a market capitalization of at least one billion dollars ($1B). Our unique graphs show the Purple Chip stocks with EPS (earnings per share) overlaid on the stock price, so that you can see the relationship between earnings and stock price.
Invest with an Edge
Knowing when to sell is important, but more important is knowing when to buy. Our High and Low Valuation points help take the guesswork out of trading. Developed using our innovative visual methodology, these Low and High points are revised as Quarterly Earnings are released or on news that warrant action.
Learn from the Pro
John Schwinghamer, author of the book “Purple Chips”, is a Portfolio Manager at a major financial institution. He and his team manage several hundred millions of dollars. John has been featured in the Wall Street Journal, CTV, Bloomberg, and CBC amongst others. As a Purple Chips member, you’ll have access to the man behind the Purple Chips method, as well as being able to actually shadow the Purple Chips trading actions he takes.
Completed Trades of
Purple Chips Stocks
Jan 2012 to Aug 2019
Average Return on Completed Trades
(Not including dividends)
The Dashboard lists all of the Purple Chips stocks that are at the suggested Low Valuation price as well as those within 5% of it. You can also build your own personal Watchlist of Purple Chip Stocks from our 250+ listed stocks.
As a PurpleChips.com member, you can shadow John Schwinghamer’s trading activities as he buys and sells Purple Chip stocks for his private clients and for himself. These are not paper trades, but real trades worth millions of dollars. All of John’s Purple Chips trades, both current and closed going back as far as 2012 can be found on the Positions page.
The Top 20 Stocks
Your membership provides you with access to an updated list of the Top 20 American and the Top 8 Canadian Purple Chip companies– the cream of the crop of stocks hand-picked by John.
Twitter and Email Alerts
Private Twitter Alerts are sent immediately to members any time John Schwinghamer Buys or Sells a Purple Chips stock. Tweets are followed by an email highlighting the reasons for the trade on the stock’s Price vs Earnings chart. Alerts are also issued for special situations and upcoming events.
Purple Chips members enjoy a minimum of 8 live video webinars per year hosted by John Schwinghamer. These webinars are designed to boost investor knowledge and cover specific topics related to the implementation and practice of the Purple Chips method. Webinars offer a great chance for members to interact with John.
Each week we will e-mail you a brief video update by Purple Chips author and portfolio manager John Schwinghamer. These weekly updates provide a quick recap of market activity during the past five days, along with commentary related to Purple Chip stocks.
Winning in the Stock Market with the Very Best of the Blue Chip Stocks
How to make money investing in high-quality, low-risk stocks
Purple Chips presents a unique stock-picking method based on identifying great companies based on simple visual examinations of financial health, applying three basic criteria to distinguish high-performing purple chip stocks from mere blue chip investments. The book also delves into the psychology of investing, arguing that most investors are better suited to winning small gains often and losing occasionally, rather than taking small losses often and winning big from time to time.
In seven succinct chapters that feature plenty of helpful examples, graphs, and charts, author John Schwinghamer presents a simple and effective way to win with stocks. Available at amazon and other retailers.
Published by Wiley & Sons, April 2012 ISBN: 978-1-1182-9449-9 Hardcover, 192 pages